Tuesday, May 31, 2005, 3:12 PM in The Spout
Blogging is not marketing copy!
As soon as corps hire bloggers as part of their marketing budget, they've missed the point completely. Marketing and PR folks are chiefly concerned with only saying the good things about their own products and (the good ones anyway) nothing at all about the competitor's products.
Blogs are about the whole truth, which is why are the best corp bloggers are constantly in fear of losing their jobs.